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Monday, May 5, 2014

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On Tuesday Apple made a quiet update to its MacBook Air range. Rather than the usual razzmatazz of a new Apple unveiling, this time the firm issued a release and left it at that.



What’s new, and what's missing?
The low-key announcement was probably due to the fact the only clear difference between the new Macbook Air devices and the old ones is a slightly improved CPU, which has increased from an Intel iCore 1.3GHz processor to 1.4GHz.

Perhaps more notable was the (disappointing) fact that Apple has not updated the screens for the MacBook Air 2014 range to include its Retina display technology.

Mac aficionados will no doubt be hoping Apple adds this to the range at its next big unveiling, possibly in September. Apple rumours have also suggested a 12in model will be unveiled later this year sporting the Retina display technology.

As such, those considering a new MacBook may decide to wait until later in the year.

Price cuts
One area of improvement that could tempt buyers is the price. Apple has lopped £100 off the cost of the cheapest device, so the 11.6in display model starts from £749 when bought with 128GB of flash storage.

For 256GB of flash storage the price is £899. This is a saving of £130 compared to the same model from the 2013 range.

Meanwhile the 13.3in model starts from £849 with 128GB flash storage and rises to £999 with 256GB of flash storage. That represents a saving of either £100 or £130, compared to last year's models.

For those in the market for a Mac, being able to pick up an Air device from £749 could well prove enticing. The screenshot below from the Apple page shows the price differences:
New Apple Macbook Air line-up
Best of the rest
While the rest of the specs have not changed from the previous Air range, it is still worth running over what you get for your money:
                            11in model                       13in model
Storage:           128GB or 256GB                128GB or 256GB
Weight:            1.08 kg                              1.35 kg
Dimensions:     30x19.2x.1.7cm                 32.5x22.7x1.7cm
Battery:            Nine hours                         12 hours
Screen:            11.6in, 1366x768                13.3in, 1440x900
Both devices also have a 720HD front-facing camera for FaceTime calls and 4GB of memory. They also both offer two USB 3 ports and a Thunderbolt port.
Is it worth the upgrade?
For those on an existing 2013 Air device it seems not. The only difference is a minor boost in compute power, which while nice, is never worth buying a whole new device.
However, for those considering a Mac, the temptation will only grow. The reduced cost alongside the same high-end specs Apple has always offered is a strong pull.
With many not interested in the new Windows 8 operating system, and increasingly comfortable using iOS devices, the decision to move to Apple's laptops to complete the set just got a lot more enticing.
New Apple Macbook Air line-up 13in model
The new 13in Apple Macbook Air

Review macbook air 2014

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